Week 61: You, Inc.- #AlphaFemaleFriday


“ WEEK 61 / 133 – 133 WEEKS TO SUCCESS ”

You, Inc. sounds like a terrible, futuristic dystopian novel, but this week I’ve been thinking about what it means to embrace your personal brand. I was recently talking to my fiancé about a mutual friend of ours, and he casually mentions to me, “you know, Kelly, you’re sweet, but you’re definitely not so-and-so friend sweet.” I laughed because I knew exactly what he meant by that. I’m an overall nice person, but I am nowhere near as wonderfully sweet as our mutual friend. That’s fine with me, because I know that my personality makes me who I am, and that friend of ours has honed into her own personal brand so well. It comes as no surprise that she’s a pastry chef.




In the same way that close friends and family know you, your personal reputation speaks for itself when you get to know your professional colleagues and acquaintances. Not only is it vital to know, understand, and market your own personal brand, but you must know the ones of others’ who you associate with. When we were children, we were reminded to be careful of whom we became friends with because our friends could make us or break us. The same goes for our professional relationships.




If you don’t know what qualities represent yourself the best or differentiate yourself from others, then ask yourself who you associate with and admire. The people that we chose to spend time with and the qualities in those we admire say a lot about who and what matters to us. Take a moment to think about the top five activities in life that you enjoy.




Whether it is listening to music, riding your bike, or just taking a long drive to your favorite weekend getaway, you may find your talents hiding in your favorite activities. If you like to listen to music, you may also be analytical and attentive to detail. If you enjoy riding your bike or taking a drive in your car, you may enjoy being hands-on with your tasks or taking a step back and looking at the bigger picture/solution at hand. May you find the things in life that both bring you joy and prosperity!







@AlphaFemSociety tweets by @KellyRGonzales



Each week, I take a tip from Lois P. Frankel’s book, Nice Girls Still Don’t Get the Corner Office, and explore how each of these tips affect myself and other women in similar positions on the road to becoming the women we want to be. There are far and few between who are a few steps behind me, and many more who are far advanced. I found that Lois P. Frankel’s advice applied to novice, intermediates, and experts alike. It helped me see that I was already doing right, served as a reminder to keep on doing what I was doing and how to keep that momentum going. The book also showed me areas where I could improve, and gave realistic tips to jump on board. There are a total of 133 tips, and explore one tip per week in a program I call: 133 Weeks to Success.

Join the movement using the hashtag #133WeeksToSuccess with posts which are posted every #AlphaFemaleFriday.

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